AI is here to stay – whether you’ve started using it or not. Maybe it wasn’t “meant” for content creators, but AI platforms and tools and the ultimate resource for the modern content creator. Harnessing the power of AI resources can be a game-changer for content creators seeking innovation and efficiency. We put a heavy emphasis on the efficiency: these tools make brainstorming, creating, or analyzing content miles easier. In this article, we’ll be discussing some cutting-edge resources to help you be more productive and creative. Here are the Clapper team’s top 5 AI tools for social media and content creators.
1. ChatGPT ✍️
By now, most of us have heard about ChatGPT! It’s a free to use, text-based AI tool ready to help with whatever questions, content concerns, or brainstorming needs you have. ChatGPT can help outline video scripts, generate caption and hashtag ideas, or even suggest video ideas for you. All you have to do is open the website, give it some context about what you want, and watch it go.
And, since we’re featuring ChatGPT, we decided to let it introduce itself.
Hey Influencers and Content Creators! Meet ChatGPT, your new AI ally in the world of content creation! 🌟 Imagine having a dynamic conversational partner at your fingertips, ready to brainstorm ideas, draft content, and engage with your audience in a natural, personalized way. With ChatGPT, you can effortlessly enhance your content by leveraging its language prowess, turning ordinary interactions into captivating conversations. Say goodbye to creative blocks and hello to a fun, innovative tool that’s here to fuel your content journey. Let ChatGPT bring excitement, creativity, and a touch of magic to your influencer toolkit – because your content deserves to shine! ✨
2. BuzzSumo 📈
BuzzSumo was a new tool for us, but one we’re already in love with! This AI tool lets you discover, research, and monitor trending topics. You can even find influencers discussing these topics!
Function: BuzzSumo uses AI algorithms to analyze content performance and identify trending topics. It helps content creators understand what is popular in their niche and what type of content is likely to engage their audience.
Benefits: Assists in content ideation, ensuring that creators produce relevant and shareable content.
– Introduction from ChatGPT
3. Refind 🗞️
Similar to BuzzSumo, Refind helps creators stay up to date. You select the industries you’re interested in, and it’ll do the rest!
Function: Refind is an AI-driven content discovery platform that helps influencers discover relevant articles, news, and trends in their niche. It uses machine learning to curate personalized content recommendations.
Benefits: Keeps influencers informed about the latest trends and topics, aiding in content ideation and staying ahead in their respective niches.
– Introduction from ChatGPT
4. InVideo 🎞️
Most of our creators film off-the-cuff, happily showing their face or their projects. But if you’re looking to expand into a new kind of content creation – or wanting to use more stock videos – InVideo is a great tool to explore!
Function: InVideo is an AI-powered video editing platform that helps users create professional-looking videos quickly. It provides customizable templates, automatic text-to-speech conversion, and a variety of editing features.
Benefits: Enables influencers to create visually appealing and engaging short videos without extensive video editing skills.
– Introduction from ChatGPT
5. Canva 🖼️
Much to the chagrin of our graphic designers, the Clapper team loves Canva! This easy, free platform lets you create your own designs using a variety of templates and elements. Earlier this year they released an AI tool.
Function: Canva uses AI to assist in graphic design, providing templates and design suggestions for social media graphics, presentations, posters, and more.
Benefits: Enables content creators to produce visually appealing and professional-looking graphics without extensive design skills.
– Introduction from ChatGPT
Should I Credit AI? 🤖
It depends. The ethics of AI are influx, and some people will encourage you to point out when you use AI. Others incorporate AI into their content without mentioning it. Neither is wrong, and the choice will be yours. If you’re posting content for your own purposes and using AI for fun or some occasional help, it’s not necessary to credit it. Once you start using AI to win contests or awards, then you may want to start disclosing it.
This author chose to credit AI because it sounds different than I do. I did give it a tone or voice to adopt, but ChatGPT can’t replicate my voice. We sound different, and it would make sense to clearly state which elements are AI to eliminate confusion or dis-jointed text. Plus, there’s no doubt which part of the copy came from my own head, which I like!
Regardless, AI is a fantastic resource to incorporate into your content creation. Further research will show you millions of ways you can use AI tools for social media, and it’s happy to recommend some uses on it’s own…
How Can I Use AI? 🙋
We asked ChatGPT to weigh-in on how creators can use AI tools for social media. Here’s what it had to say:
“Content creators in the realm of short-form videos can leverage AI to enhance their content creation process in several ways:
- Video Editing and Enhancement
- Personalized Recommendations
- Automated Subtitles and Captions
- Interactive Content Creation
- Content Ideation and Trend Analysis
- Automated Thumbnail Creation
- Voiceovers and Text-to-Speech
- Data-Driven Decision Making
By integrating AI tools into their workflow, short-form video creators can enhance both the efficiency of their production processes and the overall appeal of their content, ultimately fostering a more engaging and dynamic viewer experience.”
Sample Questions 🤔
To get you started, here’s some prompts you can give ChatGPT to help with your content creation.
- “Generate creative ideas for a short video on [topic/genre].”
- “Help me brainstorm a unique concept for a 30-second video about [theme].”
- “Craft a catchy script for a short video promoting .”
- “Improve the narrative flow of my script for a short video on [topic].”
- “Enhance the emotional impact of the storyline in my 15-second video.”
- “Suggest interactive elements for a short video to boost audience engagement.”
- “What are some creative ways to encourage viewers to share my short video?”
- “Incorporate the latest trends into a short video about [subject].”
- “Generate a compelling title for my upcoming short video on [topic].”
- “Help me create a captivating caption for my short video on [subject].”
You may want to provide additional information to guide ChatGPT’s responses. Tell it how long the text should be, give it an idea of what kind of trends you might want, or give it an idea of how the text should sound (excited, educational, serious, etc).
As with everything in content creation, experiment with AI at your own pace and find what works best for you. You’ll learn more as you go, and you’ll find the system that helps you most. The whole point of AI is to make your life easier: let it make some of your content creation process easier, too.