10 Easy Ways to Improve Your Short-Form Content
As 2025 comes to a close, we expect you’ll be reflecting on the short-form content you posted this year. And, because it’s inevitable, we also expect you’ll be looking for ways to up your content creation game in 2026. Instead of introducing a whole new content pillar or reinventing your social media strategy, you should start small! You might think you have to reinvent the … Continue reading 10 Easy Ways to Improve Your Short-Form Content
Edit on Clapper: How to Crop Videos
We just released our new in-app editor, an easy-to-use feature that combines five editing essentials into one powerful tool. But no matter how easy someone makes it, new tools and processes can be hard to understand. Add to that the complexities and general overwhelm of editing, and of course this new feature is a little confusing. But don’t worry; we’re sharing our expertise with you. … Continue reading Edit on Clapper: How to Crop Videos
On Brand’s Mahiri Takai on Going From Homeless to TV Star
Mahiri Takai’s journey is nothing short of extraordinary. Welcome to Lights, Camera, Clapper! This month, we sat down with Mahiri Takai. From being homeless at 19 in the streets of New York City to becoming one of the breakout stars of NBC’s On Brand. Hear about the full-circle moments, how fatherhood shaped his career, and his best advice for creators. And we got a special, behind-the-scenes … Continue reading On Brand’s Mahiri Takai on Going From Homeless to TV Star
What Content to Post in December 2025
The end of 2025 is speeding toward us much faster than we’d like. But it’s still December 2025, and there’s still time to reach your goals. For a lot of you, that includes content creation. And if you can get in a habit of creating content more consistently this month, you’ll be off to a running start in 2026. The good news? December 2025 is … Continue reading What Content to Post in December 2025
Edit Fast, Create Better: Introducing Clapper’s New Video Editor
Delete your third-party editing app; Clapper’s new video editor is making content creation faster, simpler, and better. No more editing your videos in complex, difficult editing apps with more tools than you’d ever use. We’ve perfected your favorite tools into one straightforward editor. One Editor ✂️ Ask any creator their least favorite part of creating content, and they’ll tell you it’s editing. But editing is … Continue reading Edit Fast, Create Better: Introducing Clapper’s New Video Editor
5 Completely Free Content Ideas
There’s no use sugarcoating it; everything is expensive. A lot of us are reevaluating our budgets and seeing where we can save a little more money. There’s no shame in that, and there’s no shame in not being able to spend thousands on your social content. In fact, we think audiences are starting to value authentic content over perfected content. So, if there was ever … Continue reading 5 Completely Free Content Ideas