There’s nothing like the validation of a good “like”. Even if you’re just casually posting on social media for fun, seeing that someone enjoyed your content can be such a rush! But likes aren’t the only social media metric that matter – and if you’re looking to grow a community or earn an income, they aren’t even the most important. In today’s article, we’ll be … Continue reading Beyond Likes: Measuring Success with Social Media Metrics
By now we’ve all settled into 2024. Even your favorite platforms: we’ve already seen a couple new social media trends! Social media is fast-paced, and it can be hard to keep up with the trends. And it’s only more difficult when you realize that every social media platform has different trends! Don’t worry, though: you’ve come to the right place. In this article, we’ll tell … Continue reading Trends in Social Media: What’s Working on Clapper in 2024?
Whether you’re a seasoned creator or just stepping into social media, the goal is shareability (among other things). Anytime you look up engagement tips for social media, you’ll see something about creating shareable content. It’s important, you should create it, viewers want it! But no one ever talks about creating shareable content. In this article, we’ll be covering how to make shareable content. We’ll get … Continue reading How to Make Shareable Content
Social media is constantly evolving – and so are the metrics we use to measure our performance. There’s followers, likes, comments, shares, and now watch time. While platforms like YouTube have been looking at watch time for a while, this is a newer metric for short-form apps like Clapper. Consider this your crash course into the newest, hottest social media metric. We’ll be covering what … Continue reading Watch Time: How is this Popular Metric Affecting Clapper?
Social media’s a bit like your favorite spy movie. You spend a long time thinking through the perfect plan of attack, assembling your dream team, double checking all your resources – or you barrel in and hope for the best. Either way, you have it down to an art. No one can top you! Until you reach some complicated piece of tech without your trusted … Continue reading Cracking the Code: How to Write Social Media Captions
Let’s be honest: most of us don’t really think about the hashtags we use. The Clapper team is guilty of it, too! It’s the last thing a lot of creators consider in a post, and they often end up using generic tags or reusing the same ones. Many of us just tag the genre of content we create, look at what’s trending, or tag a … Continue reading You’re Using Hashtags Wrong: Optimizing Your Hashtags
